Identity & Access Management
Digital Transformation Starts with Identity
The digital-era is here and it's critical for today's businesses to continuously innovate in order to stay competitive and attract new customers. CEO's view digital transformation as their fuel for economic growth and are turning to IT for answers.
The role of the CIO has evolved into a new position of power. They often lead the charge in taking the business digital and are required to deliver modern products & services that their customers will know and love. Because of this, it's imperative that CIO's and CDO's leverage the right technology and team up with the appropriate partner in order to provide the best possible experience for their customers.
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There is a lot to contemplate when approaching digital transformation. You have to consider the cultural change that needs to take place inside the organization, determine what technology to leverage, ensure there's cross-departmental collaboration, choose what customer data to capture and measure, and figure out how to innovate and bring your service to market quickly. The ultimate goal of any digital transformation is to deliver a premium and engaging experience for your customers.
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Although there are many underlying technologies that make up the digital platform and are critical to the customer experience, we are focused on an important few: identity & access management, application performance monitoring and API management.
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40%
40% of all IAM purchases will use the Identity-as-a-Service (IDaaS) model by 2020
*Source: Gartner
30B
30 billion connected devices are predicted to be online by 2020
*Source: Gartner
$4M
The average consolidated cost of a security breach has risen to $4M
*Source: Ponemon Institute
Identity Management for B2C Use Cases (CIAM)
Identity management sits at the forefront of the consumer experience and is what helps enable you to capture important customer information which can lead to new market opportunities and sales. Without a proper CIAM strategy, the consumer experience is disjointed as multiple usernames and passwords are required to navigate your sites. User profile information is often scattered across disparate databases with no ability to track your customer's activity. To make matters worse, PII is vulnerable to exposure which adds security risks.
When CIAM is done right, customers are delighted as they are able maneuver seamlessly and securely across your site in a more personalized and engaging fashion. A single view of a user enables Marketing to capture data that can lead to new revenue streams and competitive differentiation.
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App 3
Identity Management for B2B Use Cases
Identity management sits at the forefront of the consumer experience and is what helps enable you to capture important customer information which can lead to new market opportunities and sales. Without a proper CIAM strategy, the consumer experience is disjointed as multiple usernames and passwords are required to navigate your sites. User profile information is often scattered across disparate databases with no ability to track your customer's activity. To make matters worse, PII is vulnerable to exposure which adds security risks.
When CIAM is done right, customers are delighted as they are able maneuver seamlessly and securely across your site in a more personalized and engaging fashion. A single view of a user enables Marketing to capture data that can lead to new revenue streams and competitive differentiation.